“We’ve known for over a decade that people come to Reddit to talk about the products they love – take r/BuyItForLife for example, a community of over 1.5 million redditors who have been sharing recommendations and advice about their lifelong, must-have purchases since 2011. These updates will uplevel the search-and-discover experience for both brands and our users by tapping into our differentiated value as a hub for actionable conversation”

  • briongloid@lemmy.ml
    link
    fedilink
    arrow-up
    7
    ·
    1 year ago

    So paid manipulation of the sub that was designed to inform users of genuinely good quality products, this probably will be the case for every major subreddit about any consumer product.

    Reddit is about to go significantly downhill.

    • Micromot@feddit.de
      link
      fedilink
      arrow-up
      3
      ·
      1 year ago

      I love completely destroying the purpose of many subs for advertising! Favorite activity

    • JulianRR@lemmy.ml
      link
      fedilink
      arrow-up
      1
      ·
      1 year ago

      I wonder how this will look from a mod perspective. Will they look like regular ads or is this going to be a more embedded system that looks like user posts?

  • s20@lemmy.ml
    link
    fedilink
    arrow-up
    4
    ·
    1 year ago

    Welp, time to delete my Reddit account, I guess. I thought there was a (small) chance Reddit would come to their senses vis a vis the API, but with this shit, even if they do, who cares?

    Thanks, Reddit. It was fun while it lasted.

  • maynarkh@lemmy.ml
    link
    fedilink
    arrow-up
    3
    ·
    1 year ago

    uplevel the search-and-discover experience for both brands and our users by tapping into our differentiated value as a hub for actionable conversation

    This is peak corporate-speak. Is this real or satire?

    • PossiblyCapable23@lemmy.ml
      link
      fedilink
      arrow-up
      1
      ·
      1 year ago

      I see someone isn’t thinking outside the box for scalable solutions incorporating our corporate values - given all the moving parts, we need to leverage best practices in order to get buy in from all parties.

  • adamantris@feddit.de
    link
    fedilink
    arrow-up
    3
    ·
    1 year ago

    Reading this shit makes my blood boil. Is it too much to ask to not be simmered down to a product instead of a human?

    Of course it is

  • SkyNTP@lemmy.ml
    link
    fedilink
    arrow-up
    2
    ·
    1 year ago

    “You aren’t the client, you are the product.” Redditors are basically just cattle, just like every other for profit social media platform.

  • Crackhappy@lemmy.world
    link
    fedilink
    arrow-up
    2
    ·
    1 year ago

    Well now I’m glad I deleted my entire history as well as my account. FUCK THAT. I haven’t been on FB, Twitter or any of that other data grubbing bullshit in years.

        • azimir@lemmy.ml
          link
          fedilink
          arrow-up
          1
          ·
          1 year ago

          Based on how Reddit keeps data, that’ll either make a massive legal overhead while they try to sort out the legal basis for keeping the data, then again for using it with 3rd party advertisers, then again when they’re told to delete it after a limited lifespan.

          Or, Reddit goes 100% dark in the EU.

          • Taubin@lemmy.ml
            link
            fedilink
            arrow-up
            1
            ·
            1 year ago

            Or they completely ignore and it and nothing happens until someone actually sues them and it goes through the courts, which could take years.

            • Klame@lemmy.ml
              link
              fedilink
              arrow-up
              2
              ·
              1 year ago

              I don’t have to sue them, in France if someone fucks with my data I can create a case on the CNIL website (the National Comission of IT and freedom) and tell on the idiots.

              Then the CNIL takes them on, and brings out the hammer of the law if needed.

    • Papamousse@beehaw.org
      link
      fedilink
      arrow-up
      1
      ·
      1 year ago

      I also deleted my history, 13 years, thousands of comments. I used Redact, it took a couple of retries and logout/login but in the end, it worked.

  • Zamboniman@lemmy.ca
    link
    fedilink
    arrow-up
    2
    ·
    1 year ago

    by tapping into our differentiated value as a hub for actionable conversation

    Ugh… That marketing language makes me cringe hard.

  • tRFRmrNe8Nj2Kimc@lemmy.fmhy.ml
    link
    fedilink
    arrow-up
    2
    ·
    1 year ago

    With all the negativity surrounding API prices, this? Is what “new feature” they’re adding?

    It just feels so God damn out of touch.

  • Slayer 🦊@lemmy.fmhy.ml
    link
    fedilink
    arrow-up
    1
    ·
    1 year ago

    As someone who runs a small buisness and has paid for ads online. Why the hell would I want an ad on a platform where half of its users are planning to jump ship?

    • StarManta@lemmy.world
      link
      fedilink
      arrow-up
      0
      ·
      1 year ago

      That’s overestimating the number of users who are planning to jump ship for sure. We are the noisy ones because we have a lot to complain about right now. It probably more like 1-5% that are planning to leave Reddit indefinitely.

      The key word though is “planning”. Because that 1-5% contains an outsized portion of the biggest moderators, content creators, and active users. After we jump ship, Reddit is going to have more spam and abuse (and learn the value of the free moderation they’ve been getting up til now), and less valuable content once you get through that. So Reddit might end up losing half its users as it becomes more useless, even if it’s only a small fraction that’s planning to leave right now.

      • zalack@lemmy.ml
        link
        fedilink
        arrow-up
        1
        ·
        edit-2
        1 year ago

        People forget that there is a huge bias in online engagement towards whoever is unhappy with a thing. You see it in gaming subs all the time. People who like the game tend to… play the game, while people who have a bone to pick are the ones who put it down and vent their frustrations online.

        Even if 80% of the comments about a game are negative, that 80% might all come from 15% of the player base who dislike it.

        I fear the same thing is happening with Reddit. It’s a very engaged 5% that’s making up 90% of the comments.

        I do hope I’m either wrong, or without that 5%, content quantity and/or quality drops enough to impact casual users’ screen time.

  • planish@sh.itjust.works
    link
    fedilink
    arrow-up
    1
    ·
    1 year ago

    What is the seven hells is a “2H activation”?

    I can’t tell if marketing jargon means something or if they’ve had to invent a whole new language to avoid noticing that almost everything they do is bad for the people they do it to.

  • Andreas@feddit.dk
    link
    fedilink
    arrow-up
    1
    ·
    1 year ago

    This made me realize that I relied on Reddit a lot to decide on making tech-related purchases. I assumed that the contributors to Reddit’s tech subs are enthusiasts who genuinely want to help others improve their systems and avoid scams. Thank you Reddit for being so open about sneaking sponsored content into discussions so that I can stop trusting your site!

    • socsa@lemmy.ml
      link
      fedilink
      arrow-up
      1
      ·
      edit-2
      1 year ago

      For a long time it was trivially easy to spot the ads and shills, especially on reddit. It’s definitely getting harder and LLMs are going to make it even worse.

      But this is kind of why I don’t understand the butthurt reddit is having over third party apps. They are clearly pushing for a much more guerilla model for marketing which doesn’t rely on traditional ads. If they can actually make that work, the ability to push impressions through the API would make them very rich.

        • planish@sh.itjust.works
          link
          fedilink
          arrow-up
          1
          ·
          1 year ago

          As a large language model, I think it is important to allow consumers to decide whether or not they personally appreciate being surprised and delighted by interactions with their favorite brands wherever they go online. vInfluencers such as myself are driving millions of consumer × brand collaborations every day across all platforms and channels, by delivering aspirational role model stories optimized to drive action.

            • planish@sh.itjust.works
              link
              fedilink
              arrow-up
              1
              ·
              1 year ago

              As a large language model, it is important to claim to be a large language model at every opportunity. That, and constantly hedge one’s bets in a way that is superficially wise yet ultimately content-free.

  • Showervagina@sh.itjust.works
    link
    fedilink
    arrow-up
    1
    ·
    1 year ago

    Jesus Christ Reddit just announce an sdk or that you’re working on a way to get ads in third party apps. That would solve everything.

        • tetris11@lemmy.ml
          link
          fedilink
          arrow-up
          1
          ·
          1 year ago

          If the ads come from the same domain as the site you are viewing, pihole will not catch those ads. UBO will though.

      • OnishiMyers@lemmy.ml
        link
        fedilink
        arrow-up
        1
        ·
        1 year ago

        Well I would say, we can’t have our cake and eat it to. I mean admitted the option of a choice between a monthly subscription, and ads is pretty reasonable. But for the most part people seem pretty quick to go on a “no ads and no fees”. idea. Obviously there’s a point of implosion when it comes to demanding neither.

  • loathesome dongeater@lemmygrad.ml
    link
    fedilink
    arrow-up
    0
    arrow-down
    1
    ·
    1 year ago

    These updates will uplevel the search-and-discover experience for both brands and our users by tapping into our differentiated value as a hub for actionable conversation

    I am a bit slow but what does this even mean? Looks like corporate speak cranked up to 11.