Lets take the example of Reddit. Reddit could have kept its costs to the minimum and could have run the site with the ad revenue that came in. In fact they could have talked transparently about their opex and asked for a simple donation drive every now and then like Wikipedia. If need be, they could have removed silly GIF replies and other stuff and focused on text alone. However this would not let them become the next Facebook. That’s what they wanted to be. At some point in their story was a choice to be forums 2.0 or get into a race to become a cash grab. Sadly they went for the latter.

It’s the money.

US Fed has raised interest rates, destroying money for the first time in decades in an effort to stop our inflation problem

The knock on effects is that banks literally have less money to lend to companies. Some companies are affected more than others by this environment. Tech was hit hard, extremely hard.

With hundreds of thousands of layoffs, tech industry is contracting. Silicon Valley bank literally evaporated in the span of 3 days. Twitter was losing money and had to sell out. StackOverflow is losing money and is currently selling out.

In this environment, Reddit is about to launch it’s long awaited IPO, the time when the public is allowed to directly buy Reddit stock and invest into the company. That’s what Initial Public Offering means. If Reddit does well, Reddit will pull in lots of money this year through this IPO.

The CEO of Reddit needs to prove Reddit is profitable, or if not profitable… Will eventually be profitable. Stockholders don’t care about Reddit drama for the most part, but most are smart enough to read financial sheets. Reddit needs to show growing revenue, growing profits and cutting costs to attract money.

As such, all of what Reddit’s CEO has done makes sense in the context of the IPO. He is betting that shareholders won’t notice the drop of high quality content creators from Reddit, since that’s not a financial number that’s reported. He can IPO, raising millions, maybe even billions for himself. The golden parachute outta here when everything gets screwed up in a year or two and collapses.

I think today’s investors are smarter though, and the bearish economy and high interest rates means more investors will pay attention to underlying issues.

Late stage capitalism You make a business and it goes well, you make some money everyone is happy.

But with time your profits will plateau or even decline. It’s natural, but businesses don’t understand that it is insane to expect a company to always turn crazy profits when the product does not evolve.

Companies like apple and Microsoft don’t worry as much because they are constantly evolving with new product.

Companies like Twitter, Facebook, reddit, Netflix have hit a wall where there really isn’t anywhere else to go so they start making shareholder centered decisions made by people who aren’t even in touch with the user base of their product.

Running out of VC dollars, now they gotta actually make a profit.

$

Higher interest rates means they have more pressure to start being profitable is my guess.

A lot of technological flux going on right now, what with an entire generation partially trained to do WFH and job mobility that brings, the retirement of the tech-phobic boomers, the extremely tight labor market, Russian money going to “more important endevors” (which might also be why bit coin is down), and AI threatening to automate 80% of the workforce. Tech company owners are frightened and making random dumb or scared decisions because of it.

@VoidCrow Everywhere you look you see overpaid executives and CEO’s who think they are actually brilliant enough to deserve their astronomical wages/compensation, and thus think they can do no wrong. Their ideas are always brilliant, and when the shit hits the fan, they blame their staff for a bad implementation and fire them first.

only now? to me most social media platforms were shitty to begin with, or had become shitty long before.

I feel this is a matter of perspective. The average Joe whose concept of “social media” is Facebook probably has never noticed anything getting any worse. The mainstream users who just want to see funny pics and couldn’t care less about 3rd party clients might actually be quicker to side with Reddit than with the protesters.

Twitter has never been attractive to me. Even back when its API was public (ancient history). Not only is their feed noisy and of poor quality, constantly swayed by “trending” stuff I don’t care about, it also has always had you depend on a privative and closed source walled guarden. Things were much more open before twitter, when people used blogs to post their stuff instead.

Reddit might have been a bit more open once… but it stopped being so long ago, this is not a change in behavior. Maybe this is an unpopular thing to say, but I’m actually glad this is happening. I think the API fiasco might be an overall good thing if it helps people get away from Reddit, and if so I hope Reddit does not backtrack.

Search for ‘Enshittification’ if you want a pretty good analysis of what’s going on. But basically greed, capitalism and the never ending pursuit of growth.

Start making alternatives, open source alternatives.

Cory Doctorow has some very interesting blogposts on the topic. He call it enshittification. It’s more or less the business model of plattform Capitalism.

I think the free money train in leaving the station and everyone is scrambling to be profitable. But that’s just an assumption based on twitch and Reddit right now.

I feel as though the user base is a large part of the problem. I might be wrong but the accessibility of social media that have apps is a lot easier for the younger population who these days are flooding social media. I don’t think a lot of people use forums or currently Testflight apps such as Memmy (for Lemmy). The iPhone is the phone for influencers and if Lemmy officially releases an iPhone app the same problems may happen.