Consumers expect brands to be inclusive, so pumping the brakes on inclusive marketing is bad for business.
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Another fine example of the “silent majority” being out of touch with reality
I share the viewpoint that, as an employer, your team should reflect the demographic you are trying to serve but it goes further than just that. Serving a demographic that you dislike or despise is a sure way to have tonedeaf communications and the outcomes that ensue. As a person, you should not have to choose products or services based on whether the CEO and company materially or substantively support your worldview.
